GOTO is a vendor independent international software development conference with more that 90 top speaker and 1300 attendees. The conference cover topics such as .Net, Java, Open Source, Agile, Architecture and Design, Web, Cloud, New Languages and Processes

Presentation: "Tell Me Why: The Golden Circle of Agile Transformation"

Track: Agile at mid-life / Time: Tuesday 11:30 - 12:20 / Location: Store Sal, Musikhuset

In this session using Simon Sinek's "Golden Circle" model, I guide participants to challenge their Agile adoption and transformation approaches. We first look at WHAT practices we've engaged in that tell us, "Yes, we are doing AGILE." We then investigate, "But HOW do we know which practices to choose or how to improve upon them?" That is where we engage in the notion of guiding principles. Finally, we challenge ourselves to dig deep into the truth of, "But WHY have our organizations chosen to engage in an Agile transformation at all?" Practices are not enough. From this session, participants will be able to go back to their organizations and guide dialogue about the real WHY, HOW, and WHAT of their Agile world. They will be able to create better Agile adoption plans and more robust Agile transformations.

Keywords: Agile, Lean, Systems Thinking, Agile adoption, Agile practices, Complex systems, Simon Sinek

Target Audience: People currently engaged in Agile adoptions or preparing to start an Agile transformation. This can be team members, Agile Coaches, Managers, and Directors.

Download slides

Jean Tabaka, Expert on team dynamics and lean thinking

Jean Tabaka

Biography: Jean Tabaka

Jean Tabaka, Agile Fellow with Rally Software, is continuing on her 30 year path of learning about software development principles, processes, and practices for people. She seeks a humane approach to bringing high value to our communities of creators and consumers. This has led her to move into Kanban and Lean approaches that reach beyond traditional Agile frameworks. She has also continued work in systems thinking and complexity theory. Jean holds a Masters in Computer Science from Johns Hopkins University. She is the author of Collaboration Explained: Facilitation Skills for Software Project Leaders and a variety of articles on Agile, organizational change, team dynamics, Lean thinking, and other associated topics. Jean blogs at and can be followed on twitter as @jeantabaka. When home in Boulder, CO, she’d invite you over for some wine and some music while gazing across her backyard over a Flat Iron Mountains sunset. Meanwhile, you can find her at